How do I start Digital marketing with Google digital unlocked | Allin1hub Review | 2 minutes read

What is digital marketing?

Digital marketing is the modern era of marketing which is based on the use of the internet, mobile devices, search engines, social media to reach consumers. Digital marketing is solely based on consumers' experience, how they behave, and covert the analytics, insights into valuable data.

Some experts say Digital marketing is a new way of understanding consumers' behavior compared to traditional marketing.

Why digital marketing is important?

1. Digital marketing targets a specific number of consumers. Using that digital marketing tactic is more cost-efficient than traditional marketing.

2. According to Forbes, the survey made the more people are being online nearly 82% of consumers are reaching online and shop.

3. Digital marketing is the single most measurable form of marketing that helps you find and target consumer behavior.

What you'll learn from the course

The following topics are the most important and useful topic in Digital marketing;

1. Building an online presence

2. Key website ingredients

3. How to stand out from the competition

4. How search engines, organic search works

5. Importance of SEO plan

6. How to make ads different

7. Getting notice locally

8. The right social media for marketing

9. Email marketing basics

10. How retargeting works

11. What is a web analytics?

What I earned from the course

1. The digital marketing course has 26 modules with each particular topic explanation which makes the course look expanded and resourceful. Each topic makes a border sense of understanding throughout the journey.

2. Understand the difference between organic and paid search which helps to make an effective SEO plan for the campaign and for better reach.

3. Email marketing and content marketing are useful for social and direct contact with the consumer which helps for better engagement to the consumer.

Course link- Fundamental of digital marketing

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